Drawing on Kindness
Leading up to her performance at AT&T’s Super Saturday Night, we invited Lady Gaga’s “Little Monsters” to celebrate their individuality through four activations championing 5G’s ‘zero latency’. In a very short timeframe we managed to produce Drawing on Kindness, an AR experience where users can paint in 3D and see each other's work in realtime.
- Manage creative and dev team
- Oversee research, brainstorms and fast decision-making
- Test and advise on the app's user experience
- All workstreams produced by Tara Conlin